Happy Friday Dears! Can't tell you how glad I am see the weekend... my bed is calling! In today's post, my Johannesburg correspondent for the Blog, Danielle Koopmans, tells of her experience at the Dove & Tresemme Dry Oils Launch.
In January I was invited by Unilever and the wonderful PR ladies from Verve Marketing & Communications to join them on a ‘Magical journey to discover the mystical powers of Dry Oils’. The event was held at the Fairlawns Boutique Hotel in Sandton, which is one of my favourite venues in Johannesburg, as the moment you arrive you get this feeling that you have left the hustle and bustle of the city life and have gone on a mini-vacation. It really is a gorgeous venue and the service and food is always phenomenal. Do yourself a favour and be sure to visit this venue even if it is for a meal at The Terrace Restaurant. For more info visit their website www.fairlawns-hotel.co.za
Anyway, back to the actual event. Upon arrival we were greeted with champagne and canapés and were given our hair appointment cards which assigned us to a specific hair stylist, who would be giving us a mini makeover later that afternoon. Once we were ushered in for the actual event to begin, we truly entered a magical space. One of the places to visit on my bucket list is Morocco and I really felt like I was given an opportunity to pretend I had arrived at a small Moroccan paradise for the afternoon. Note to self – when visiting Morocco one day do not wear any dresses which are tight fitting or above the knee as it does prove quite difficult when trying to sit elegantly on cushions on the floor! After being topped up with some more champagne and ensuring our plates were full with the amazing canapes doing the round, the Unilever team began to explain to us the history behind dry oils and why we need use them on our hair. In the last three years the interest has increased in oils, part of our beauty regimes and the hottest trend at the moment is hair. Essential oils are becoming a necessity to include in every girls must-have beauty kit. With both Dove and TRESemmé offering world class beauty solutions, it is only fitting that they launch hair oils of their own.
The Dove Dry Oils range is infused with first-press organic oils, extracted from nature’s most precious ingredients to divinely nourish and pamper with a weightless, non-greasy finish. The new Dove Dry Oils are different to other oils on the market in that the unique formulation is scientifically proven to absorb quickly into the hair follicle, penetrating and nourishing it both internally and externally. The deep and rapid absorption leaves hair looking radiantly shiny and silky smooth. Dove has launched two different Dry Oils for different types of hair:
Dove Pure Care Dry Oil Nourishing Treatment with African Macadamia Oil - this is a nourishing treatment for all hair types and is infused with first-pressed organic African Macadamia Oil for sublime, silky, shiny hair. The non-greasy formula is rich in Omega-7 and has high nourishing properties, which instantly helps to replenish lipids, softening hair and leaving it with added shine.
Dove Pure Care Dry Oil Nourishing Treatment with Anatolian Pomegranate Seed Oil – this is a restorative treatment for mature hair and is infused with the finest first-pressed organic Anatolin Pomegranate Seed Oil rich in Omega-5, known for its anti-oxidant properties. This gorgeous hair treat will help restore ageing hair, leaving it smooth and supple without weighing it down.
Both oils can be used as a pre-wash or post-wash treatment or can even be added to your favourite conditioner, leave-in treatment or mask to enhance your treatment.
The TREsemme Oil Elixir range combined the latest salon-quality oils and time proven oil treatments to deepley penetrate and transform your hair. TREsemme has devekoped its Oil Elixir range using oils extracted from the world’s finest natural ingredients to give women all the benefits of salon-performance Dry Oils at home. Like Dove, TRESemmé understands that we all have different hair types and have also launched two different products:
TRESemmé Oil Elixir Professional Quality Hair Perfector with Macadamia Oil and Babassu Oil – this is for all hair types and will rejuvenate your hair with a transformative blend of salon-grade oils rich in Omega-7 and lipids to deeply condition and protect your hair, instantly taming frizz and bringing out its natural shine.
TRESemmé Oil Elixir Professional Quality Hair Perfector with Macadamia Oil and Grapeseed Oil – this is for colour treated hair and is rich in Omega-7 and antioxidants for deep nourishment and protection. It is rapidly absorbed, leaving hair feeling soft and smooth with improved shine. Coloured hair is nourished with added salon radiance.
Both of the Oil Elixir’s can be used as a pre-wash, post-wash treatment or as a finish to dry to provide extra shine and prevent and tame fly-aways.
As a person with oily hair I have always steered clear of any oils when it comes to my hair but after the stylist tested it out while styling my hair at the launch and I didn’t feel any greasiness I decided to give it a bash. I am soo glad that I did because I have fallen in love with the TRESemmé Oil Elixir for coloured hair and use it on my ends before and after styling and I can honestly say it does not weigh down your hair or cause it to become an oil slick by lunch time. I would highly recommend getting your hands on one of these and introducing it into your hair regime!
I was assigned to a TRESemmé stylist, where we got to choose between three gorgeous styles – sleek, soft curls or braided.
We got to have some beautiful Mehndi done on our hands.
Thank you to Unilever and Verve Marketing & Communications for a stunning afternoon where, as always I was made to feel like a princess!